Albion are bringing safe standing to the Amex.

It will be installed in part of the North Stand in time for next season.

The club report more than 80% of season ticket holders at the back of that stand were in favour of safe standing.

It will be installed from row R backwards.

The club hope it will help improve the atmosphere at the Amex and is one of several measures designed to change and enhance matchday.

Away fans will be moved from next season and a new Fan Zone will be operational by then – potentially in the later stages of the current campaign.

A new loudspeaker system has been in use this season and the club have also moved the singing of Sussex By The Sea to just before kick-off.

In the past, Albion have generally felt there was not sufficient appetite for safe standing for them to carry out such changes to their 13-year-old stadium.

But there appears to have been a shift of opinion in more recent times.

Many fans will have experienced and enjoyed safe standing at away venues around the Premier League.

Season-ticket holders who are currently seated in the new safe standing area but who wish to move will be offered a priority window next March.

Fans will also be able to go to the Amex and see a small section of rail seating in place.

The North Stand seats affected are in Blocks N1A to N1H, row R upwards, seats 13-241.

Albion’s head of ticketing and supporter services Jenny Gower said: “We had a fantastic response to our survey and a very strong majority in favour of installing safe standing towards the back of the North Stand.

“We will help any season-ticket holders who want to move and the impact of safe standing will be regularly reviewed, but we are confident it will make the atmosphere in the North Stand even better and help Fabian Hurzeler and the team.”

As has been made clear both on this occasion and when safe standing was discussed in previous years, it is a long way from the terraces on which many fans grew up watching their football.

Safe standing leads to neither increased capacity nor reduced prices and fans will still have their allocated space from which to watch the game.