Rob Andrew says Sussex are in the market for new signings after losing two stars.
Phil Salt and Chris Jordan will leave the club after Vitality Blast Finals Day next month.
Andrew says there is no ill-feeling towards either player and that talks were always amicable.
He has great faith in the crop of youngsters the county are bringing through across the formats.
But he also expect news “shortly” in terms of squad strengthening.
Sussex’s chief executive is convinced the club can compete with the best.
He said: “It’s not a Test match ground but I don’t think we should get hung up about that.
“We produce a lot of very good players, which we are seeing at the moment.
“We attracted Ravi Bopara here.
“Tymal Mills has re-signed because he wants to be here.
“We are in the market. We will have some news to announce hopefully shortly.
“We will continue to try to improve and move this club forward within the bounds of the financial aspect of the club.
“We will manage that appropriately, as the club always have.
“The club has been very well-managed for a very long time.
“It doesn’t carry any debt and we are very good at producing our own players.
“We have got a fantastic group coming through.
“We know we need to strengthen in certain areas and we will look to do that.”
Sussex lost Danny Briggs and Laurie Evans to counties based at Test venues last year.
The departure of England duo Jordan and Salt will be a huge blow to their fans at Hove.
Andrew said: “You have to accept the decision the players have made.
“This club was here a long time before them.
“It will be here a long time after them.
“We will keep moving forward.
“We’re ambitious. We will do our best to replace them with similar quality players as we move forward.
“I just don’t think it is something you can dwell on too much.
“Accept it for what it is, respect them as individuals and their rights to do what they feel is right for their careers at this point in time.”
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