Holly Willoughby has stunned ITV viewers in a stunning green velvet dress on This Morning.
The presenter welcomed the audience to Thursday's programme alongside her co-host Phillip Schofield.
Fans couldn't get enough of her latest look on This Morning and it's not for the first time either.
The recently published author has a reputation for her timeless style and for steering away from unachievable trends.
Today's outfit is no exception either with the presenter sharing her getup with her followers on Instagram before going on air.
Alongside the post, she teased that chef Jamie Oliver would be "cooking up Christmas" on Thursday's programme.
Fans couldn't contain their excitement for the festive feast or their love for her dress either.
One user wrote: "Love the hair and the outfit today! Very festive," followed by a sparkle emoji.
Paired with a green heart to match her getup, another follower commented:"Love this, looking forward to the show."
Where to buy Holly Willoughby's dress from This Morning
For Holly's last look of the week, the presenter has opted for a striking green velvet dress.
The dress screams Christmas and we can't wait to have it inspire our winter wardrobe.
Her dress doesn't come cheap today - it is £420 from Beluhah London but we think it's worth every penny.
It is available in three colours including teal and burgundy too.
Don't despair if you don't want to splurge all your cash on this dress because there are amazing budget-friendly alternatives on the high street too.
We are obsessed with this velvet ruched bodycon dress from River Island.
It is similar style, fabric and colour to the Beluhah dress and is only £60.
This Morning continues every weekday at 10am on ITV.
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