Brighton and Hove Albion have introduced mobile phone facias branded in the club's familiar blue and white with the Seagulls' motif.
Commercial manager Kevin Keehan said: "It's a fun and novel way for fans to show their loyalty every time they answer the phone."
The facias are available for two mobile models, a front cover for the Nokia 5100 and a front and back cover for the Nokia 3210.
Mr Keehan said: "We are looking into getting more styles to fit a wider range of phones.
"Big clubs like Manchester United and Arsenal have had mobile covers for some time but we are the first outside the Premier League to be able to offer them."
The Albion covers were developed by Peacehaven-based telecommunications consultants Dane Europe.
Sales director Tony Bingham said: "I first saw the Albion in 1964 and have been following their progress every since.
"I was keen to do the best for the club when we took over the role of supporting their telecoms systems.
"The idea for mobiles covers seemed like a good add-on to our other services."
The covers can be bought from the Seagulls shop, Queens Road, Brighton, or through the Albion's web site.
Prices start at about £15.
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