Everyone knows Brighton and Hove has a huge range of cultural entertainment.
From visiting theatres, historic sites or clubbing to watching sport and eating out, there is always something to do.
But for many the culture scene in the city is seen as being for tourists or an elitist section of society.
This is why the city council is launching Try It In October.
It is part of the Where Else scheme, the council's bid to become Capital of Culture 2008, and will give people from all walks of life the opportunity to visit one of 15 venues for free.
The only catch is people cannot have been to the places before or it has to have been a long time ago.
Paula Murray, arts project manager for Where Else, said: "The main aim of the scheme is to say to people they can try all these cultural activities for the first time. It is all about encouraging access.
"Thousands of people do take part in cultural activities in the city but this scheme is designed to reach out to those do not.
"It's also to raise awareness of the range of things we have here in the city which some people do not know about. We would like as many people as possible to grab this opportunity."
Through the scheme there will be free tickets to performances at Komedia, the Gardner Arts Centre, the newly-refurbished Dome, the Theatre Royal, the Brighton Jewish Film Festival, the Philharmonic Orchestra concerts, Brighton Racecourse, the Sealife Centre, Royal Pavilion, the University of Brighton Visions Festival of Puppetry and Charleston Farmhouse.
On top of this, people can take part in a free batting session with Sussex County Cricket Club, watch a Brighton and Hove Albion football training session and win tickets to a match, enjoy a free induction and training session at the King Alfred Leisure Centre in Hove, and receive 40 per cent off the joining fee for the David Lloyd Centre at the Marina.
Coun Jackie Lythell, who chairs the Where Else executive team, said: "We are targeting less well off people who have not been able to afford to take part in these activities. It is all very anti elitist, with the emphasis on opening up opportunities for everyone to take part in new experiences, funded by private money raised by the campaign."
The tickets will be packaged into booklets of vouchers which will be available from September 9 from city libraries, the Dome Box Office, Brighton and Hove Town Halls, Hove Station, the travel centre at Brighton Station and all participating organisations.
All offers will operate on a first-come, first-served basis with limits on numbers and specific dates for some events. For more details, call 01273 292008.
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