Goals are a bit like buses at Eastbourne Borough at the moment, you wait ages for one to come along and then four arrive all at once.
After managing to find the net just six times in their opening ten matches Borough's strikers rediscovered their scoring touch to win their first ever league meeting with Bognor at Priory Lane.
The usually prolific Scott Ramsay brought his goal drought to an emphatic end with a brace and Richard Brady also opened his account for the club.
A stunning strike from Matt Smart completed the scoring for Borough before Ben Watson came off the bench to pull one back for the visitors.
Borough boss Garry Wilson hopes his strikers will now have the confidence to keep on scoring.
He said: "It will do them a world of good. We knew we had players who could score goals and we never lost faith in what they could do."
Borough's inability to score persuaded Wilson to play with a three-pronged strike force consisting of Ramsay, Brady and Marc Whiteman, who is on loan from Lewes.
The gamble paid off instantly as the home side raced into a two goal lead after just 11 minutes.
Ollie Rowland and Ramsay had already gone close when Brady took Borough ahead in the seventh minute. Bognor keeper Will Packham, who is on loan from Worthing while Craig Stoner is out with a broken finger, cleared the ball straight to Stuart Playford whose header was touched on to Brady by Rowland and the striker had time to compose himself before coolly slotting home.
Four minutes later Borough doubled their lead with the simplest of goals. Lee Hook's huge kick caught the Bognor defence half asleep and although Brady's initial shot was blocked, Ramsay was on hand to tap home the loose ball.
Apart from a cross from Dan Beck which looped against the crossbar, Bognor had not been seen as an attacking force until just before half-time. When they did finally get behind the Borough defence they should have halved the deficit only for Matt Russell to head wastefully over from David Piper's cross.
The visitors came out a different side after the break and were looking to get back in the game when a controversial decision handed Borough their third goal.
A mistake by Chris Breach let in Ramsay only for Kevin Murphy to deny him with a superb tackle just inside the area. The referee saw nothing wrong with the challenge but after consulting with his linesman pointed to the spot and Ramsay made no mistake by blasting the ball past Packham.
If that was a body blow for Bognor, Smart delivered the knockout punch six minutes later. After running unchallenged from the halfway line he unleashed a ferocious shot from 25 yards which gave Packham no chance as it arrowed into the top corner.
Watson gave Bognor a glimmer of hope in the 64th minute when he rose above his marker to head home Jodey Rowlands' cross but despite piling on the pressure they were unable to break down a resolute Borough defence again.
Bognor boss Jack Pearce said: "In the first half we were an absolute disgrace and the lesson we need to take from this game is that we must play for the whole 90 minutes.
"Now we have played two teams in the bottom three this season and let in nine goals against them which shows it is our attitude that is the problem.
"We looked at the league table and thought this was going to be an easy game but we got a rude awakening and could not recover although I was quite pleased with the way we did not lie down in the second half."
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