Fish merchant Michael Bish is offering an unusual reward to recover his stolen van - this 22lb halibut.
He will give the tasty treat to whoever helps him find his refrigerated vehicle which was taken from outside his wholesale business in Trafalgar Street, Brighton, at the weekend.
The white Ford Escort Courier, P529 PHW, is used to transport fish from market to customers.
Mr Bish, who runs Jelfish Ltd with his brother Chris, suspects joyriders have dumped the van somewhere local.
Mr Bish, 31, promises his out-of-the-ordinary reward will be fresh and in tip-top condition. "They can have this £99 halibut, salmon or whatever, up to a value of £100."
Anyone with information should contact Brighton police on 0845 6070 999.
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