Bobby Zamora's agents want to sit down with Albion chairman Dick Knight to discuss the future of the England under-21 international "sooner rather than later".
It has been suggested that Tottenham are ready to step up their interest after refusing to give Teddy Sheringham a new contract, while Leicester have also been linked with the Seagulls' prized asset.
Albion manager Steve Coppell told The Argus last week the club had not received any offers or enquiries.
Phil Smith, head of Zamora's First Artist Agency, said: "Even though there have been no offers for Bobby it is widely known there is interest from Spurs and Leicester.
"Bobby and ourselves have a very good relationship with Dick Knight. We've sorted out two contracts with him in the last two years. We would like a meeting in the near future to discuss what may be on offer if the right situation comes about.
"I hope it will be sooner rather than later."
Smith stressed Zamora, 22, will play in Division Two for Albion next season should no suitable deal with a Premiership club materialise.
He said: "There are a lot of ifs and buts around but Bobby is not about to walk out on Brighton, not that there has been any suggestion he would do as the club have looked after him well. He has another three years on his Brighton contract. If no offer comes in he won't be going anywhere.
"Brighton hold all the cards. They don't even need to put a price on him unless there is an offer."
Smith insisted Zamora would only leave Albion for the Premiership.
He said: "There would be no point him moving to a Division One club."
Zamora was signed from Bristol Rovers for £100,000 three years ago by Micky Adams, now Leicester manager, but is likely to cost at least ten times that figure now.
Smith believes any price would have to take market forces into account.
He said: "If there is a solid offer from a Premiership club Brighton would expect a decent renumeration. That's fair enough because they've taken a gamble on him and developed him.
"They've turned down £2.5m from Everton for him but the transfer market is not as buoyant as it was then, although there could be a premium to add on if a really big club came in."
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