Youngsters are being urged to "give fishing a go" at a young anglers' day on August 7.
The free one-day event at Lancing's Passies Pond, run by the Environment Agency, will encourage children to learn more about one of the nation's favourite pastimes as well as give practical advice on bank-side health and safety, security issues, fish welfare, caring for the environment and the rod licensing system.
Funds raised from the licence fee scheme allow the agency to continue its work restoring fisheries, restocking rivers and improving the riverside habitat.
The money also enables the agency to run angling days and provide more fishing opportunities for the young.
Jason Lavender, agency area fisheries, recreation and biodiversity team leader, said: "The young anglers' day represents a fantastic opportunity to introduce children to angling and caring for the environment.
"We will be able to explain to the children how funds generated from the sale of rod licences are used and why they are essential to the future of fisheries management and improvement.
"My team is looking forward to a very challenging and highly rewarding day."
Agency staff will be on hand to offer advice on how to catch fish and all equipment will be provided.
A blanket rod licence will be issued by the agency for the day.
Passies Pond is located approximately two miles north of Lancing on Coombes Road, the Sussex Pad Hotel turn-off from the A27.
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