New plans for a £100 million redevelopment of a trading estate have been welcomed by conservationists.

The Save Hove campaign said revised proposals for the Sackville Trading Estate had the potential to create a new focal point for Hove.

The scheme, dubbed Sackville Place, includes homes, shops, offices, restaurants and a supermarket surrounding a new public square and cafe, all built above an underground car park.

Developers Parkridge have submitted an improved version of the proposals for planning permission.

Their original plans were rejected by Brighton and Hove City Council last July because of concerns over the loss of employment from existing businesses on the trading estate and the impact on other shops in the area.

The developers said they had tried to address those issues over the past eight months before returning.

The amount of office space has been increased from 2,200 sq m to 5,300 sq m, the number of homes has reduced from 180 to 92 and building heights have been reduced.

Road access and the public square have also been improved.

Valerie Paynter, of the Save Hove conservation group, said: "This scheme has real merit. It is in keeping with the nature of the area and could create a vibrance for that part of Hove.

"The city needs to try and keep cars away from the centre and a development like this could help."

David Carvey, project leader for Parkridge, said it had worked closely with council planning officers to create a better proposal.

He said: "We hope what we now will get a good reaction. We've spent a lot of time and money on this and we think now we've got a scheme that works for everybody."

He added that the developers had been in talks with supermarket group Waitrose about it becoming the development's anchor store.

Mr Carvey said: "We certainly want it to be an upmarket chain like Waitrose or Marks and Spencer."

If the proposals go ahead they would create the first new public square in Hove for a century. It would be about four times the size of Jubilee Square outside the Jubilee Library in Brighton.

The revised plans have removed a building which was proposed for the southern corner of the site, alongside Sackville Road.

The trading estate currently houses several businesses in large premises, including opticians Rayners. Most are in leased premises.

Parkridge said the new designs included excellent sustainability measures, including carbon neutral housing.

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