A Deliveroo rider has been making waves off the coast in Brighton delivering sun cream from a surfboard.
Photographs show Tom Court in action as he rode at 10 mph towards the city’s shores on electric surfboard eFoil to rescue sunburnt beachgoers.
The delivery app is trialling the new “SPF SOS” delivery service.
With one in six Brits set to ditch summer abroad in favour of a UK-based staycation, the trial comes as research from Deliveroo revealed sun cream is the most forgotten holiday essential for UK holidaymakers (46 per cent), followed by a phone charging cable (35 per cent), toothbrush (33 per cent), bug spray (30 per cent), and after-sun (29 per cent).
The trial celebrates the launch of Deliveroo’s Holiday Essentials Hub, a one-stop destination for holiday items from sun cream to earplugs.
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Suzy McClintock, grocery and retail VP at Deliveroo, said: “We are thrilled that our ‘SPF SOS’ delivery trial helped get sun cream into the hands of some sun-kissed beachgoers enjoying the beauty of Brighton beach.
“For anyone else heading off on a summer holiday this year, we’re delighted to say that our Holiday Essentials Hub is available on the app right across the country, making it quick and easy for holidaymakers to get essentials delivered to them in as little as 30 minutes.”
While the eFoil delivery trial will not be taking place outside Brighton, customers can order essentials from the hub through the Deliveroo app, or online. Deliveroo Plus customers can enjoy free delivery and access to other exclusive member benefits.
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