People say they can see Princess Diana's face amid the charred remains of the Royal Albion Hotel.

Drone pictures from the scene appear to show the late Princess's image on the wall of the gutted west wing of the Brighton seafront hotel.

People were quick to post on Facebook after spotting the likeness. One commenter, Chris Hunnable, said: "Looks like Lady Di."

The Argus: Where people think they see the princessWhere people think they see the princess (Image: Sam Wayde)

People said they could see Diana's face on a wall on the fourth floor, the same floor where the blaze started last Saturday.

The Argus: Princess DianaPrincess Diana (Image: PA)

The drone picture was posted on the Brighton People facebook group where dozens responded saying they could see her.

Maxine Wilson said: "I thought Princess Diana before I saw the comments."

The Argus: People watching as Royal Albion hotel destroyedPeople watching as Royal Albion hotel destroyed (Image: Andrew Gardner / The Argus)

But not everyone is convinced. Jane Bridger suggested this was an example of face pareidolia, the phenomenon where people see faces in everyday objects.

Demolition of part of the building is now well under way after a series of delays.

Brighton and Hove City Council is talking with insurers and with Britannia Hotels, the owners of the Royal Albion, to discuss preserving as much as possible of the historic hotel.

The Argus: The Royal Albion hotel is being demolishedThe Royal Albion hotel is being demolished (Image: Sam Wayde)

Brighton and Hove City Council leader Bella Sankey said: "We do want to rescue as much as we possibly can.

“In the coming weeks and months we will be able to turn our attention to what comes next but we obviously need to speak to the hotel management about that and develop that conversation.”

The Royal Albion hotel caught fire on Saturday, July 15, and the blaze quickly spread across several floors.

The Argus: A firefighter at the sceneA firefighter at the scene (Image: Andrew Gardner / The Argus)

Firefighters from across Sussex, Surrey and London were called in to tackle the flames.

The fire was brought under control some two days later on Monday and crews remained on scene for several days to damp down any hotspots.

The Argus revealed that some rooms in the hotel were without fire alarms and had damaged electrical cables, according to concerned guests who stayed in the hotel.