A MAN has had his Tesco Clubcard permanently tattooed on his arm after he kept forgetting to take it with him to the supermarket.
Dean Mayhew, a scaffolder from Horsham, says despite shopping in Tesco up to three times a day, he regularly finds himself having to pay more because he forgot his loyalty card.
After several months of deliberation, the 30-year-old got the QR code for his card tattooed on his right forearm.
He now collects Clubcard points and gets discounts on groceries every time he shops.
“People just say that it’s typical me – sometimes I’m not the cleverest of guys but they’ve said that for me, it’s pretty genius,” Dean said.
“I’ve got seven kids and I’m in there all the time - probably three times a day I’d say.
“I’ve been thinking of getting [the tattoo] for the last three to four months. Every time I go in there they ask if I’ve got my Clubcard but it’s always at home or I’ve lost it."
Dean spent half an hour getting the tattoo at A Star Tattoo in Surrey earlier this month, before popping to a Tesco Express to find out if it worked.
“I tried the self-checkout, but it was quite awkward to use because I wasn’t doing it right, so I said, 'let me go to the guy on the till'. I went up there and it worked,” Dean said. “He couldn’t believe it.
"Every time I go in there they’re shocked and it’s good to see people’s faces. I could use the one on my phone, but I want to use the one on my arm as it’s funny.
“Anything you can do with a normal Clubcard I can do with my arm. The tattoo is still in the healing process at the moment and still scabby.
"I don’t know if it will still work when it’s healed but I don’t see why it wouldn’t. I don’t regret stuff - I’m not one of those people.
"I don’t think it looks bad - I think it looks pretty cool.”
Dean’s tattoo artist Dan Rossetter said he’d never had a customer ask for a Tesco Clubcard throughout his 12 year career to date.
“At first I said, ‘are you sure you want to do this’. But I saw the fun within it and thought, ‘let's do it’,” he said.
“I was anxious about how well it was likely to work as it's an intricate bar code but Dean was quite relaxed about it and was going for the fun aspect – he said if it didn’t work it wasn’t the end of the world.
“I did the tattoo and we went to the till and a person with a scanner tried and on the first go it worked. Dean’s face lit up and I realised it actually did work.
“I think I’m always quite a fun outgoing type of guy anyway so it was a bit of banter and there is the element of it being a genius idea – it's not something I would have come up with off the top of my head, to be honest I thought it was quite cool.”
Dean also admitted he has considered getting a Nectar card for when he shops at Sainsbury's - because he often forgets that too.
“I did think about getting another one but that’s a whole other thing," he said. “I quite often go between Sainsburys and Tesco’s.”
Comments: Our rules
We want our comments to be a lively and valuable part of our community - a place where readers can debate and engage with the most important local issues. The ability to comment on our stories is a privilege, not a right, however, and that privilege may be withdrawn if it is abused or misused.
Please report any comments that break our rules.
Read the rules hereLast Updated:
Report this comment Cancel