This Morning's queen of effortless and comfortable fashion served us some incredible looks this week.
The M&S brand ambassador's style is so popular with fans because they can actually picture themselves wearing (and affording!) the clothes she wears.
Willoughby chooses timeless and cheerful pieces over unachievable trend-led fashion buys.
And she has been sharing her style on Instagram all week so that her followers can recreate her looks.
Where can i buy Holly Willoughby's outfit?
Monday
Holly started off the week in this gorgeous green ribbed knit dress.
It comes from one of Holly's favourites- Maje Paris- and cost £249.00.
To get her look on a budget, why not try this Catherine Jersey pleated dress from Boden at just £39.20.
We are also obsessed with this scallop neck dress in Teal from Monsoon- coming in at £70.00.
Tues
On Tuesday, Holly wowed This Morning viewers with an outfit she put together for just £189.00.
She rocked a trimmed white shirt with stunning detailing.
We're loved Holly's shirt and can't wait to get it in our wardrobes - it's from Reserved and you can pick it up for just £29.99.
She paired the blouse with this staple navy skirt from Hobbs London.
You can't go wrong with this in you wardrobe and it can be yours for £89.
Wednesday
Holly's third look this week was a delicate red dress from Phase Eight.
Fans were obsessed with the colour and we couldn't believe the price.
Adding this statement piece to your wardrobe will cost £140.
Thursday
The TV presenter opted for a sophisticated leopard print dress for her look on Thursday.
Fans went wild for this leopard print look from Rixo at £289.00.
You'll see this print everywhere this Autumn and it is very easy to recreate on a budget.
We suggest picking up this stunning long sleeve leopard bodice dress available at Albaray for £89.99.
Or even this brilliant bargain from New Look for £25.99.
This Morning airs every weekday morning at 10am on ITV.
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