A LUXURY clothing shop is being built in a busy shopping district.
A Flannels store is going to open in Western Road, Brighton soon. The designer outlet sells high-end clothes and accessories for men, women and children.
The fashion retailer describes itself as being "well-known for the brands it stocks as for its creative collaborations and beautifully designed new stores, is considered to be at the forefront of contemporary fashion retail.
"From runway collections to the latest streetwear drops, the brand's portfolio includes all of the hottest emerging designers and luxury's biggest names," its website states.
Construction of the shop is currently underway and is closed off to the public by an advertising hoarding wall.
The hoarding is licensed to be in place with permission of the Brighton and Hove City Council until July 27.
There is a QR code that potential customers can scan on the wall, which will enter them into a prize draw in which they can win £500 to spend in store once it opens.
The opening date is unconfirmed at the moment, but a message on the surrounding wall reads: "New store coming soon."
Many shops have been forced to close their doors forever over the last year due to the pandemic.
One passerby said: "I think it's great for the city.
"We have seen so many shops close recently, so it will be nice to see one less empty window on the high street."
Flannels stocks clothing items from fashion designers such as:
- Balenciaga
- Gucci
- Alexander McQueen
- Canada Goose
- Burberry
- Stone Island
- Moncler
- Off White
- Valentino
- C.P. Company
- Jimmy Choo
- Dolce and Gabbana
- Christian Loubootin
- Yves Saint Laurent
- Kenzo
- Dsquared2
- Polo Ralph Lauren
- Balmain
- Givenchy
- Veja
An excited shopper said: "I think it would add an extra element of luxury to Brighton's shopping experience.
"It will help to reinvigorate the city's high street after a very long lockdown."
The building used to be a New Look shop, but after closing earlier in the year permanently, the retailer announced that it would be moving into a new shop inside Churchill Square in Brighton.
New Look store opened its new branch in what was the old Mothercare unit on the Lower Mall on June 10.
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