Brighton and Hove has submitted a bid to become home to Channel 4’s new HQ.
The council said the broadcasters plans to move out of London in 2019 presented an “excellent opportunity” and that the city was in “a great position”.
It comes as cities across the country have submitted bids to host one of Channel 4’s three new creative hubs, the largest of which would become its new headquarters, bringing 300 jobs to the regions.
The Brighton and Hove bid looks to highlight the city’s success in media, digital innovation and the arts, its unique character, and transport links, including its proximity to Gatwick Airport.
Councillor Alan Robins, chair of the tourism, development and culture committee, said: “Channel 4’s move out of London presents an excellent opportunity for our city.
“We are home to hundreds of artists and creative producers and we host more than sixty festivals a year, including two of the most significant arts festivals in the country.
“We have a culture that values innovation, collaboration, social responsibility and pushing boundaries – all values we share with Channel 4.
He added: “Through our digital infrastructure, ease of connectivity and our national and international reputation, we are in a great position to become home to one of Channel 4’s new creative hubs.”
Brighton and Hove City Council said it had been working with the local television sector, Brighton and Sussex universities and Greater Brighton Metropolitan College to formulate the bid.
Lisa Fairbank, managing director of Factory Films, who make documentaries and reality TV for the Channel 4, said: “Brighton and Hove is home to thousands of talented creatives from the film, TV and online.
“Over the last two decades, more and more television and film production companies - not to mention online stars - have been creating shows that are not just seen on TV in this country, but all over the world, from their bases in Brighton.
“A move by Channel 4 would be the next step on the path to securing Brighton’s international reputation as a hub for creativity.”
Brighton and Hove will be competing against other cities including Birmingham and Stoke.
In March Channel 4 reached a deal with the government to move hundreds of staff out of London and create a new national headquarters elsewhere.
The government had been pushing for public broadcaster Channel 4 to relocate a significant part of its business to another city.
Although the broadcaster will not be forced to sell its £100m London base.
Channel 4 plans to move 300 of its 800 staff out of the capital next year. It currently employs only about 30 staff outside London.
Successful bidders are expected to be named later in the year.
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