A NEW company has launched in Brighton offering media training from top industry names as well as journalism and digital PR service.

The aim is to make local businesses ‘famous’.

Full Story Media was founded by business journalist Jon Card and digital PR and University of Sussex graduate Corinne Card who completed a magazine journalism training course at Brighton City College in 2004 and has since worked as a journalist and digital marketer.

According to its founders, Full Story Media is designed to bring the arenas of journalism and PR together.

The business will be offering training to companies on how they can work with the press so that both sides can benefit from the relationship.

Jon Card, who writes for The Times, Guardian and Daily Telegraph, said: “Brighton is a hot spot for media companies and has a very strong freelancer and small business community.

“We really want to see more companies from this city gain the coverage they deserve and come to national prominence.

“Brighton has produced some excellent companies, particularly in the digital and new technology spaces.

“We have some big names like Brandwatch but also some really interesting growing businesses like MakerClub, Dragon Bench and all the hot new start-ups at the Digital Catapult.”

The digital arm of Full Story Media will be led by Corinne Card who has previously spent nine years as a content and digital PR specialist at digital marketing agency atom42.

Corinne said: “The problem with many digital PR campaigns is that they fail to match their own output with the needs of the journalist.

“Full Story Media offers companies a service that ensures they are put into contact with journalists at the right time, and with the right resources to make an impact.”

The training arm of Full Story Media, Coverage Class begins on October 20 with a session on how to use media to help make your company famous.

Normal price tickets are £220 with early bird tickets at 20 per cent off until September 15.

This is an instructive class aimed at companies and PR or media professionals in the earlier stages of their careers.

It will help them to prepare future campaigns and troubleshoot problems in their existing ones.

The course will provide insight into dealing with the press and give numerous examples of successful campaigns.

Attendees should leave with new ideas on how to start, improve or augment existing campaigns.

Businesses are being offered the chance to win a free ticket to the company’s inaugural Coverage Class media training event simply by registering online.

For a chance to win a free ticket to the first Coverage Class, ‘How to make your company famous’, simply enter your name and email address on the Full Story Media website.

This can be found at

https://fullstorymedia.co.uk/coverage-class/